Tuesday, 24 May 2011

Magnum dominates malls with Ghana & Ecuador campaign



Unilever’s Domination campaign for the Magnum Ghana & Ecuador activity generated substantial intrigue within the mall environment with its exotic jungle scenes replicated across Adlift and banners, as well as Experience sites where shoppers were completely submersed within the tropical setting. When shoppers entered the lifts the visual creative was enhanced through audio playing tropical sounds drawing their attention and creating a focus for the campaign.

Wednesday, 11 May 2011

Cutting-edge print technology now benefits Limited Space clients

Limited Space can now ensure optimum colour accuracy and speed up the artwork process for our clients by using a GMG colour server to enhance our large format printing capabilities. This cutting-edge technology now enables us to print to a industry ISO39L standard and provides continuity of quality and impact between print formats such as Adlift sites, Panoramics and Experience lift interiors. The GMG colour server can also now give our clients confidence that no further proof is required as we can guarantee that the artwork colours will be as accurate as possible to the original proof. This technology was most recently utilised by Unilever on our recently installed domination campaign for Magnum.